Updated October 18, 2026 · NurseryCue Editorial Team
Ickle Bubba vs Wookids Rental
Ickle Bubba
Wookids Rental
Higher score in this comparison
What sets them apart
| Compare | Ickle BubbaReviewVisitVisit | Wookids RentalReviewSee alternativesSee alternatives |
|---|---|---|
| Price from | £99 | €25 |
| Maximum age | 48 monthsHigher | 18 months |
| Mattress size | 140 x 70cm | 70x140 |
| Rental option | No | YesHas it |
| Warranty | 2 to 4 years | Not confirmed |
| Markets | GB, GG, IM, JE | Not confirmed |
Same on both: Mattress included (No), Smart features (No).
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Key differences
- Wookids Rental scores higher overall: 9.5 vs 8.9.
- Maximum age is higher at Ickle Bubba: 48 months vs 18 months.
- Rental option: only Wookids Rental.
- Support channels: only Ickle Bubba offers Community.
- Products: only Ickle Bubba offers Crib, Bassinet.
Our verdict on each
Ickle Bubba
Ickle Bubba suits parents who want the pushchair, the car seat and the sleep furniture from a single British brand, and who put a light frame above a premium badge. The lightest stroller weighs 4.9 kg and places 2 of 42 brands on weight.
Wookids Rental
Wookids Rental suits families who want a cot for a full rental term instead of buying one, and who are happy arranging a mattress separately. The rental opens at €25, and the cot's 18 month ceiling outlasts most of the shorter ranges nearby, so the term and the use window line up.
Score breakdown
| Area | Ickle Bubba | Wookids Rental |
|---|---|---|
| Cost | 9.0Entry price sits at £99 against a top of £1,099, and ranks 10 of 43 brands on entry. | 9.8HigherEntry figure of €25 for the rental, below the €131.54 typical of ranked crib and bassinet brands. |
| Offer | 9.2HigherA one hand fold, a cabin size fold, a warranty of 2 to 4 years, and capacity to 22 kg. | 9.1Rental option, a help centre and chat on email, chat and help centre, and cot plus bedside crib under one operator. |
| Trust | 8.2Founded 2013 in GB and run by Ickle Bubba Limited, with 14 days to return a purchase, and support on email, chat and help centre. | Not confirmed |
Pick Ickle Bubba if, pick Wookids Rental if
Pick Ickle Bubba if maximum age matter most.
Pick Wookids Rental if cost and rental option matter most.
Where each is licensed and available
| Country | Ickle Bubba | Wookids Rental |
|---|---|---|
| Headquarters | United Kingdom | Czechia |
Also worth a look
CuddleCo has maximum age at 60 months, against 48 months for Ickle Bubba and 18 months for Wookids Rental.
CuddleCo reviewHow they place
| Ranking | Ickle Bubba | Wookids Rental |
|---|---|---|
| Cribs, bassinets and smart sleepers | 5 of 47 | 10 of 47 |
Every fact side by side
| Fact | Ickle Bubba | Wookids Rental |
|---|---|---|
| Products | Crib, Cot, Bassinet, Bedside crib, MattressCovers more | Cot, Bedside crib, Mattress |
| Converts to | Toddler bed | Not confirmed |
| Legal entity | Ickle Bubba Limited | WOOGISTIC SRO |
| Headquarters | United Kingdom | Czechia |
| Founded | 2013 | Not confirmed |
| Support channels | Email, Chat, Help centre, CommunityCovers more | Email, Chat, Help centre |
Car seats
| Fact | Ickle Bubba | Wookids Rental |
|---|---|---|
| Seat types | Infant, Convertible, All in one, Booster | Not confirmed |
| Reference models | Aries Auto-Fold Stroller, Pisces Ultra-Compact Stroller, Venus Jogger Pro, Venus Prime Double Stroller | Not confirmed |
| Standards | R129, R44 | Not confirmed |
| Child height range | 40-150cm | Not confirmed |
| Rear-facing limit | 105cm | Not confirmed |
| ISOFIX or LATCH | Yes | Not confirmed |
| Rotating seat | Yes | Not confirmed |
| Load leg or rebound bar | Yes | Not confirmed |
| Seat weight (kg) | 6 | Not confirmed |
| Recalls | Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024 | Not confirmed |
Baby carriers
| Fact | Ickle Bubba | Wookids Rental |
|---|---|---|
| Carrier types | Soft structured | Not confirmed |
| Weight range | up to 15 kg | Not confirmed |
| Newborn without insert | No | Not confirmed |
| Carrying positions | 3 | Not confirmed |
| Waist fit | 57-173 cm | Not confirmed |
| Money-back period | 14 days | Not confirmed |
Where each stands against the rest
| Fact | Ickle Bubba | Wookids Rental | Median |
|---|---|---|---|
| Maximum age | 48 monthsabove the median | 18 monthsbelow the median | 24 months |
| Warranty | 2 to 4 yearshighest quarter | Not confirmed | 2 |
Median across 40 listed brands.
Pros and cons
Ickle Bubba
Pros
- The lightest stroller in the comparison weighs 4.9 kg and places 2 of 42 brands, with a one hand fold and a cabin size fold on the same collection.
- A warranty of 2 to 4 years across the stroller range, plus 14 days to return a purchase after delivery.
- Stroller types listed are full size, compact and travel, and the jogging and pram options do not appear in the Kids2Shop range of full size, compact and travel.
Cons
- Support runs on email, chat and help centre only, so there is no phone line for a problem that cannot wait for an email.
- Mattress included is a no for the Coleby Classic bed, so the 140 x 70cm mattress is a separate cost on top of a frame that converts to a toddler bed.
- A product safety notice covers the Solar Group Isofix car seat, listed as Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024, so owners of that seat should read it before fitting.
Wookids Rental
Pros
- Entry price of €25, placing it at 10 of 59 brands ranked on price.
- Age ceiling of 18 months, which puts it at 18 of 35 brands ranked on maximum age.
- A rental option, so the cot goes back to the operator at the end of the term rather than to a resale buyer.
Cons
- Mattress included is a no, so €25 buys the rental frame alone and the 70x140 mattress is a separate line at checkout.
- Smart features are not offered, which rules out the connected sleep space that Happiest Baby lists in bassinet and smart sleeper.
- Support runs on email, chat and help centre only, with no phone line among them for anyone who prefers to talk an order through.
Who each suits
Ickle Bubba
Who it suits
- Parents assembling a full set in one place, since crib, cot and bassinet and infant, convertible and all in one sit in the same catalogue.
- Travellers who want a one hand fold, a cabin size fold and a 4.9 kg frame, where the Kids2Shop range of full size, compact and travel stops at full size, compact, travel and travel system options.
- Shoppers in the United Kingdom, GG and IM who want 14 days to return a purchase without visiting a store.
Who should look elsewhere
- Parents set on a wrap, ring sling or hip seat carrier, because the only carrier type listed is soft structured and a carrier specialist is a better stop for that choice.
- Families who want a double specialist, since Harppa Baby's double is built around double models, while Ickle Bubba spreads across full size, compact and travel.
- Parents hoping for connected sleep monitoring, since smart features are a no on the bed and a monitor brand is the better route.
Wookids Rental
Who it suits
- Families who want a cot for a rental term and hand it back afterwards, entering at €25.
- Parents who want a cot and a bedside crib in the same range, since cot, bedside crib and mattress covers both.
- Shoppers in Czechia, close to the operator and its email, chat and help centre support routes.
Who should look elsewhere
- Happiest Baby, if the goal is a smart sleeper, because smart features are not offered in this range.
- Evenflo Company, if a bassinet is the goal, because the range runs to cot, bedside crib and mattress rather than bassinet.
- Kids2Shop, if the plan is to buy a bassinet alongside a bedside crib, since bassinet and bedside crib covers that pairing while a rental here is cot based.
Country by country
| Country | Ickle Bubba | Wookids Rental |
|---|---|---|
| Guernsey | Yes | No |
| Isle of Man | Yes | No |
| Jersey | Yes | No |
| United Kingdom | Yes | No |
Questions about each
Ickle Bubba
How much do Ickle Bubba strollers cost?+
Stroller prices run from £99 to £1,099 across the collection. Both are product prices paid at purchase rather than a plan that renews, so the entry figure is the whole outlay for a smaller frame. Since both numbers are charged at checkout, they compare more directly with rival brands than a monthly fee would.
How small do the strollers fold, and do any suit cabin luggage rules?+
A one hand fold and a cabin size fold are both confirmed on the stroller collection, and the folded size for the compact model is 45 x 25 x 56 cm. The lightest frame weighs 4.9 kg, well under the 7.34 kg median for the category, so the small end of the range suits airports, stations and small flats.
Wookids Rental
What does a cot cost from with Wookids Rental?+
The range opens at €25 for the rental, and renting is the model rather than an add-on, so that figure is the real entry cost. A mattress is not included with the cot, which means the entry price does not yet cover a sleeping surface. On the site's figures the brand places at 10 of 59 brands ranked on price.
Is a mattress included with the rental?+
No. A mattress is not included with the cot, so it has to be added as a separate line. The range does list mattresses of 70x140, and that rental runs from the same operator. Treat the €25 entry figure as the cot alone, with the sleeping surface costed on top.
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Ickle Bubba
Wookids Rental