Updated October 18, 2026 · NurseryCue Editorial Team
Chicco vs Ickle Bubba
Ickle Bubba
Chicco
Higher score in this comparison
Where Chicco and Ickle Bubba differ
| Compare | ChiccoReviewSee alternativesSee alternatives | Ickle BubbaReviewVisitVisit |
|---|---|---|
| Reference models | Chicco Echo Stroller | Aries Auto-Fold Stroller, Pisces Ultra-Compact Stroller, Venus Jogger Pro, Venus Prime Double Stroller |
| Price from | £99.90 | £99Lower |
| Price up to | £99.90Lower | £1,099 |
| Lightest model (kg) | 7.6 | 4.9Lower |
| Folded size | W27 x L27 x H108cm | 45 x 25 x 56 cm |
| Warranty | 3 years | 2 to 4 yearsHigher |
| Markets | GB | GB, GG, IM, JECovers more |
| One-hand fold | Not confirmed | Yes |
| Cabin-size fold | Not confirmed | Yes |
| Recalls | Not confirmed | Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024 |
Same on both: Suitable from birth (Lie flat seat), Maximum child weight (kg) (22).
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Key differences
- Chicco scores higher overall: 9.2 vs 8.9.
- Price from is lower at Ickle Bubba: £99 vs £99.90.
- Price up to is lower at Chicco: £99.90 vs £1,099.
- Lightest model (kg) is lower at Ickle Bubba: 4.9 vs 7.6.
- Warranty is higher at Ickle Bubba: 2 to 4 years vs 3 years.
- Support channels: only Ickle Bubba offers Chat, Community.
- Standards: only Chicco offers Fmvss 213.
- Standards: only Ickle Bubba offers R44.
- Ickle Bubba is available in 3 more countries.
- Stroller types: only Ickle Bubba offers Full size, Jogging, Double.
Our verdict on each
Chicco
Chicco suits parents building a whole kit in a single market, from a lie-flat stroller through car seats to a bedside crib, without juggling brands. The range covers the gear most families buy in one place, and the listed warranty is 3 years on the stroller.
Ickle Bubba
Ickle Bubba suits parents who want the pushchair, the car seat and the sleep furniture from a single British brand, and who put a light frame above a premium badge. The lightest stroller weighs 4.9 kg and places 2 of 42 brands on weight.
Score breakdown
| Area | Chicco | Ickle Bubba |
|---|---|---|
| Cost | 9.7HigherEntry price £99.90 and top price £99.90, with an entry rank of 11 of 43 brands. | 9.0Entry price sits at £99 against a top of £1,099, and ranks 10 of 43 brands on entry. |
| Offer | 8.8Seat types infant, convertible and all in one plus bedside crib, crib and mattress and a soft structured carrier with 4 positions. | 9.2HigherA one hand fold, a cabin size fold, a warranty of 2 to 4 years, and capacity to 22 kg. |
| Trust | Not confirmed | 8.2Founded 2013 in GB and run by Ickle Bubba Limited, with 14 days to return a purchase, and support on email, chat and help centre. |
The numbers side by side
| Fact | Chicco | Ickle Bubba |
|---|---|---|
| Price from | £99.90 | £99 |
| Price up to | £99.90 | £1,099 |
| Lightest model (kg) | 7.6 | 4.9 |
| Maximum child weight (kg) | 22 | 22 |
| Warranty | 3 years | 2 to 4 years |
Choosing between them
Pick Chicco if cost and price up to matter most.
Pick Ickle Bubba if offer, price from, lightest model (kg), and warranty matter most.
Positions in our rankings
| Ranking | Chicco | Ickle Bubba |
|---|---|---|
| Strollers and pushchairs | 17 of 65 | 3 of 65 |
| Infant car seats | 10 of 32 | 4 of 32 |
| Convertible and extended rear-facing seats | 10 of 33 | 4 of 33 |
| Baby carriers and wraps | 14 of 38 | 3 of 38 |
| Cribs, bassinets and smart sleepers | 15 of 47 | 5 of 47 |
Where each is licensed and available
| Country | Chicco | Ickle Bubba |
|---|---|---|
| Headquarters | United Kingdom | United Kingdom |
Available in 1 country for both. Additional countries for Ickle Bubba: 3.
Every fact side by side
| Fact | Chicco | Ickle Bubba |
|---|---|---|
| Stroller types | Compact, Travel | Full size, Compact, Travel, Jogging, Double, Pram, Travel systemCovers more |
| Standards | R129, Fmvss 213 | R129, R44 |
| Legal entity | R K Wholesale Limited | Ickle Bubba Limited |
| Headquarters | United Kingdom | United Kingdom |
| Founded | Not confirmed | 2013 |
| Support channels | Email, Help centre | Email, Chat, Help centre, CommunityCovers more |
Cribs and bassinets
| Fact | Chicco | Ickle Bubba |
|---|---|---|
| Products | Bedside crib, Crib, Mattress | Crib, Cot, Bassinet, Bedside crib, MattressCovers more |
| Maximum age | 6 to 48 months | 48 months |
| Maximum child weight (kg) | 9 to 22 | Not confirmed |
| Mattress included | YesHas it | No |
| Mattress size | W38 x L74.5 x H2.8cm | 140 x 70cm |
| Converts to | Toddler bed | Toddler bed |
| Smart features | No | No |
| Rental option | No | No |
Baby carriers
| Fact | Chicco | Ickle Bubba |
|---|---|---|
| Carrier types | Soft structured | Soft structured |
| Weight range | 3.4-15 kg | up to 15 kg |
| Newborn without insert | YesHas it | No |
| Carrying positions | 4Higher | 3 |
| Hip-healthy | No | Not confirmed |
| Machine washable | No | Not confirmed |
| Waist fit | 58-117 cm | 57-173 cm |
| Money-back period | 30 daysHigher | 14 days |
Car seats
| Fact | Chicco | Ickle Bubba |
|---|---|---|
| Seat types | Infant, Convertible, All in one, Booster | Infant, Convertible, All in one, Booster |
| Child height range | 40-150 cm | 40-150cm |
| Maximum child weight (kg) | 45.36 | Not confirmed |
| Rear-facing limit | 30 lbs and 32 in rear-facing (KeyFit Max) | 105cm |
| ISOFIX or LATCH | Yes | Yes |
| Rotating seat | Yes | Yes |
| Load leg or rebound bar | Not confirmed | Yes |
| Seat weight (kg) | Not confirmed | 6 |
Where each stands against the rest
| Fact | Chicco | Ickle Bubba | Median |
|---|---|---|---|
| Price from | £99.90lowest quarter | £99lowest quarter | £146.98 |
| Price up to | £99.90lowest quarter | £1,099above the median | £625 |
| Lightest model (kg) | 7.6above the median | 4.9lowest quarter | 7.3 |
| Maximum child weight (kg) | 22below the median | 22below the median | 22.7 |
| Warranty | 3 yearsabove the median | 2 to 4 yearshighest quarter | 2 years |
Median across 43 listed brands.
Pros and cons
Chicco
Pros
- The car seat range covers infant, convertible and all in one seat types, so one supplier spans the infant seat through to the booster.
- Car seats take an Isofix latch, the seats rotate, and the listed standards are r129 and fmvss 213.
- The bedside crib converts to toddler bed, so one frame covers the newborn months and the toddler stage, and a mattress is included.
Cons
- Support runs on email and help centre only, with no phone line or live chat listed.
- The listed carrier is not machine washable; its hip healthy rating is a no as well.
- The stroller range lists compact and travel, with no full-size or double option where Evenflo Company lists full size, compact and travel.
Ickle Bubba
Pros
- The lightest stroller in the comparison weighs 4.9 kg and places 2 of 42 brands, with a one hand fold and a cabin size fold on the same collection.
- A warranty of 2 to 4 years across the stroller range, plus 14 days to return a purchase after delivery.
- Stroller types listed are full size, compact and travel, and the jogging and pram options do not appear in the Kids2Shop range of full size, compact and travel.
Cons
- Support runs on email, chat and help centre only, so there is no phone line for a problem that cannot wait for an email.
- Mattress included is a no for the Coleby Classic bed, so the 140 x 70cm mattress is a separate cost on top of a frame that converts to a toddler bed.
- A product safety notice covers the Solar Group Isofix car seat, listed as Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024, so owners of that seat should read it before fitting.
Who each suits
Chicco
Who it suits
- Parents who want one supplier across the journey: a lie flat seat stroller, infant, convertible and all in one seat types and cribs that convert to toddler bed.
- Anyone buying inside a single market, since the company is based in the United Kingdom and its terms are written for that market.
- Carrier shoppers who need newborn support without an insert, with a 3.4-15 kg child weight range and a 58-117 cm waist fit.
Who should look elsewhere
- Parents after a full-size or double stroller: Evenflo Company lists full size, compact and travel where Chicco lists compact and travel.
- Shoppers who want a travel system in the range, since Kids2Shop lists full size, compact and travel.
- Anyone after a double wagon, where Harppa Baby lists double and the Chicco stroller range carries none of that shape.
Ickle Bubba
Who it suits
- Parents assembling a full set in one place, since crib, cot and bassinet and infant, convertible and all in one sit in the same catalogue.
- Travellers who want a one hand fold, a cabin size fold and a 4.9 kg frame, where the Kids2Shop range of full size, compact and travel stops at full size, compact, travel and travel system options.
- Shoppers in the United Kingdom, GG and IM who want 14 days to return a purchase without visiting a store.
Who should look elsewhere
- Parents set on a wrap, ring sling or hip seat carrier, because the only carrier type listed is soft structured and a carrier specialist is a better stop for that choice.
- Families who want a double specialist, since Harppa Baby's double is built around double models, while Ickle Bubba spreads across full size, compact and travel.
- Parents hoping for connected sleep monitoring, since smart features are a no on the bed and a monitor brand is the better route.
Country by country
| Country | Chicco | Ickle Bubba |
|---|---|---|
| Guernsey | No | Yes |
| Isle of Man | No | Yes |
| Jersey | No | Yes |
| United Kingdom | Yes | Yes |
Questions about each
Chicco
How much does a Chicco stroller cost?+
The stroller range opens at £99.90 and the listed top price is £99.90. There is no plan or subscription to renew, so the figure shown is what a single purchase costs. Delivery information and terms are published by the UK entity, R K Wholesale Limited, which is worth reading before a large order.
Does Chicco sell car seats for every stage?+
The range covers infant, convertible and all in one seat types, with rear facing limits listed as 30 lbs and 32 in rear-facing (KeyFit Max) and a child weight limit of 45.36 kg. An Isofix latch is available and the seats rotate, so a rear facing infant seat can be swivelled in place rather than unbolted at every journey.
Ickle Bubba
How much do Ickle Bubba strollers cost?+
Stroller prices run from £99 to £1,099 across the collection. Both are product prices paid at purchase rather than a plan that renews, so the entry figure is the whole outlay for a smaller frame. Since both numbers are charged at checkout, they compare more directly with rival brands than a monthly fee would.
How small do the strollers fold, and do any suit cabin luggage rules?+
A one hand fold and a cabin size fold are both confirmed on the stroller collection, and the folded size for the compact model is 45 x 25 x 56 cm. The lightest frame weighs 4.9 kg, well under the 7.34 kg median for the category, so the small end of the range suits airports, stations and small flats.
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Ickle Bubba
Chicco