Updated October 18, 2026 · NurseryCue Editorial Team
Ickle Bubba vs The Little Green Sheep
Ickle Bubba
The Little Green Sheep
Higher score in this comparison
What sets them apart
| Compare | ||
|---|---|---|
| Price from | £99 | €64.48 |
| Maximum age | 48 monthsHigher | 6 months |
| Mattress included | No | YesHas it |
| Mattress size | 140 x 70cm | 28x74 |
| Warranty | 2 to 4 yearsHigher | 1 year |
| Markets | GB, GG, IM, JECovers more | GB |
| Maximum child weight (kg) | Not confirmed | 9 |
Same on both: Smart features (No), Rental option (No).
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Key differences
- The Little Green Sheep scores higher overall: 9.1 vs 8.9.
- Maximum age is higher at Ickle Bubba: 48 months vs 6 months.
- Mattress included: only The Little Green Sheep.
- Warranty is higher at Ickle Bubba: 2 to 4 years vs 1 year.
- Support channels: only Ickle Bubba offers Chat, Help centre, Community.
- Support channels: only The Little Green Sheep offers Phone.
- Founded is lower at The Little Green Sheep: 2006 vs 2013.
- Ickle Bubba is available in 3 more countries.
- Products: only Ickle Bubba offers Crib, Cot, Bedside crib.
- Markets: only Ickle Bubba offers GG, IM, JE.
Our verdict on each
Ickle Bubba
Ickle Bubba suits parents who want the pushchair, the car seat and the sleep furniture from a single British brand, and who put a light frame above a premium badge. The lightest stroller weighs 4.9 kg and places 2 of 42 brands on weight.
The Little Green Sheep
The Little Green Sheep fills a gap most brands leave open: a plain bassinet and mattress pair sold in a single market, with no rental route and no smart features. For parents buying through a short newborn phase, the entry price of €64.48 with a mattress included makes it an easy shortlist name.
Score breakdown
| Area | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Cost | 9.0Entry price sits at £99 against a top of £1,099, and ranks 10 of 43 brands on entry. | 9.4HigherEntry price of €64.48 plus a mattress as standard, scoring 9.4 on cost. |
| Offer | 9.2HigherA one hand fold, a cabin size fold, a warranty of 2 to 4 years, and capacity to 22 kg. | 8.8A mattress included as standard and 1 year of cover, with an offer score of 8.8. |
| Trust | 8.2Founded 2013 in GB and run by Ickle Bubba Limited, with 14 days to return a purchase, and support on email, chat and help centre. | 9.0HigherA named legal entity, GREEN SHEEP GROUP LTD, and phone plus email support give a trust score of 9. |
Choosing between them
Pick Ickle Bubba if offer, maximum age, warranty, and markets matter most.
Pick The Little Green Sheep if cost, trust, and mattress included matter most.
A third option
CuddleCo has maximum age at 60 months, against 48 months for Ickle Bubba and 6 months for The Little Green Sheep.
CuddleCo reviewWhat we checked
Ickle Bubba
- icklebubba.com: 14 facts, checked September 30, 2026
The Little Green Sheep
- thelittlegreensheep.co.uk: 14 facts, checked September 30, 2026
How they place
| Ranking | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Cribs, bassinets and smart sleepers | 5 of 47 | 3 of 47 |
Every fact side by side
| Fact | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Products | Crib, Cot, Bassinet, Bedside crib, MattressCovers more | Bassinet, Mattress |
| Converts to | Toddler bed | Not confirmed |
| Legal entity | Ickle Bubba Limited | GREEN SHEEP GROUP LTD |
| Headquarters | United Kingdom | United Kingdom |
| Founded | 2013 | 2006Lower |
| Support channels | Email, Chat, Help centre, Community | Email, Phone |
Car seats
| Fact | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Seat types | Infant, Convertible, All in one, Booster | Not confirmed |
| Reference models | Aries Auto-Fold Stroller, Pisces Ultra-Compact Stroller, Venus Jogger Pro, Venus Prime Double Stroller | Not confirmed |
| Standards | R129, R44 | Not confirmed |
| Child height range | 40-150cm | Not confirmed |
| Rear-facing limit | 105cm | Not confirmed |
| ISOFIX or LATCH | Yes | Not confirmed |
| Rotating seat | Yes | Not confirmed |
| Load leg or rebound bar | Yes | Not confirmed |
| Seat weight (kg) | 6 | Not confirmed |
| Recalls | Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024 | Not confirmed |
Baby carriers
| Fact | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Carrier types | Soft structured | Not confirmed |
| Weight range | up to 15 kg | Not confirmed |
| Newborn without insert | No | Not confirmed |
| Carrying positions | 3 | Not confirmed |
| Waist fit | 57-173 cm | Not confirmed |
| Money-back period | 14 days | Not confirmed |
Where each stands against the rest
| Fact | Ickle Bubba | The Little Green Sheep | Median |
|---|---|---|---|
| Maximum age | 48 monthsabove the median | 6 monthsbelow the median | 24 months |
| Maximum child weight (kg) | Not confirmed | 9below the median | 11.3 |
| Warranty | 2 to 4 yearshighest quarter | 1 yearbelow the median | 2 |
Median across 40 listed brands.
Pros and cons
Ickle Bubba
Pros
- The lightest stroller in the comparison weighs 4.9 kg and places 2 of 42 brands, with a one hand fold and a cabin size fold on the same collection.
- A warranty of 2 to 4 years across the stroller range, plus 14 days to return a purchase after delivery.
- Stroller types listed are full size, compact and travel, and the jogging and pram options do not appear in the Kids2Shop range of full size, compact and travel.
Cons
- Support runs on email, chat and help centre only, so there is no phone line for a problem that cannot wait for an email.
- Mattress included is a no for the Coleby Classic bed, so the 140 x 70cm mattress is a separate cost on top of a frame that converts to a toddler bed.
- A product safety notice covers the Solar Group Isofix car seat, listed as Solar Group 1 2 3 Isofix Car Seat 01/02/2024 23/02/2024, so owners of that seat should read it before fitting.
The Little Green Sheep
Pros
- A mattress is included as standard, so the entry price of €64.48 covers the sleeping surface instead of stopping at a frame.
- Support runs on email and phone, which gives a parent a phone call as well as an email for sizing or warranty questions.
- Mattress dimensions of 28x74 cm are published, so a replacement mattress or a spare sheet is easy to match.
Cons
- There is no rental option, so the setup has to be bought outright instead of hired for a short term.
- Smart features are not part of the offer, where Happiest Baby pairs a bassinet with a smart sleeper, bassinet and smart sleeper.
- The range is sold in the United Kingdom, a single market, so delivery outside the UK is not covered.
Who each suits
Ickle Bubba
Who it suits
- Parents assembling a full set in one place, since crib, cot and bassinet and infant, convertible and all in one sit in the same catalogue.
- Travellers who want a one hand fold, a cabin size fold and a 4.9 kg frame, where the Kids2Shop range of full size, compact and travel stops at full size, compact, travel and travel system options.
- Shoppers in the United Kingdom, GG and IM who want 14 days to return a purchase without visiting a store.
Who should look elsewhere
- Parents set on a wrap, ring sling or hip seat carrier, because the only carrier type listed is soft structured and a carrier specialist is a better stop for that choice.
- Families who want a double specialist, since Harppa Baby's double is built around double models, while Ickle Bubba spreads across full size, compact and travel.
- Parents hoping for connected sleep monitoring, since smart features are a no on the bed and a monitor brand is the better route.
The Little Green Sheep
Who it suits
- Parents buying for a newborn who need a set that works to 6 months and then gets replaced.
- UK shoppers who want the mattress in the same order as the frame, since a mattress is included as standard.
- People who prefer a plain setup with no app, no monitor and no monthly hire, all marked absent from this offer.
Who should look elsewhere
- Parents who would rather hire than own, because there is no rental option here while Wookids Rental covers cot, bedside crib and mattress on a rental model.
- Parents chasing connected sleep data, since this range has no smart features and Happiest Baby lists bassinet and smart sleeper.
- Shoppers who want a bassinet specialist on the shortlist, since Evenflo Company lists bassinet as its range.
Current offers
The Little Green Sheep
Current offer
Discount code
10% off on sign-up to email list: 10%
One use per account, cannot be used with other offers
Source, checked September 30, 2026
Country by country
| Country | Ickle Bubba | The Little Green Sheep |
|---|---|---|
| Guernsey | Yes | No |
| Isle of Man | Yes | No |
| Jersey | Yes | No |
| United Kingdom | Yes | Yes |
Questions about each
Ickle Bubba
How much do Ickle Bubba strollers cost?+
Stroller prices run from £99 to £1,099 across the collection. Both are product prices paid at purchase rather than a plan that renews, so the entry figure is the whole outlay for a smaller frame. Since both numbers are charged at checkout, they compare more directly with rival brands than a monthly fee would.
How small do the strollers fold, and do any suit cabin luggage rules?+
A one hand fold and a cabin size fold are both confirmed on the stroller collection, and the folded size for the compact model is 45 x 25 x 56 cm. The lightest frame weighs 4.9 kg, well under the 7.34 kg median for the category, so the small end of the range suits airports, stations and small flats.
The Little Green Sheep
What does entry cost at The Little Green Sheep?+
The listed entry price is €64.48, and that covers a mattress rather than a bare frame, since a mattress is included as standard. There is no rental option, so the figure you see is the figure you pay in full at checkout.
What ages and weights is the bassinet built for?+
The bassinet is rated to 6 months and a child weight of 9 kg. That is a newborn window, so parents should expect to move on to a bigger sleep space after that point rather than stretching the same product. The child weight limit of 9 kg sits at the same level, so both caps arrive together.
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