Aussie Bubs review
Updated September 30, 2026 · NurseryCue Editorial Team · Facts checked September 30, 2026
We earn a commission when you sign up through links on this site. Partner status can affect where a brand appears in our rankings.
Our verdict
Aussie Bubs is a US formula specialist for parents who want choice of milk base at an entry price of $26.99, with support by phone as well as email and help centre. Buyers chasing the lowest tin price, or a range that also covers bottles, will find more room at Enfamil or Bobbie.
Key facts
- Best for
- US parents who want several milk bases at a mid range price.
- Price from
- $26.99 (Source, checked September 30, 2026)
- Price per 100 g
- $4.76 (Source, checked September 30, 2026)
- Markets
- US (Source, checked September 30, 2026)
- Legal entity
- Aussie Bubs, Inc. (Source, checked September 30, 2026)
- Headquarters
- United States (Source, checked September 30, 2026)
- Support channels
- Email, Phone, Help-centre (Source, checked September 30, 2026)
- Products
- Formula
- Formula base
- Cow, Goat, A2
- Formula stage
- Infant, Toddler
- Official website
- aussiebubs.com
Pros and cons
Pros
- A single brand covers cow, goat and a2 bases and infant and toddler stages, so a milk change or a stage change stays with the same maker.
- Entry price of $26.99 sits under Else Nutrition at CAD 31.99, with the entry tin at a weight normalised $4.76.
- Support runs on email, phone and help centre, so a feeding question does not have to wait for an email reply.
- A US base in US with the range aimed at US, keeping pricing and support in the same market.
Cons
- Formula is the only entry in formula, where Bobbie covers formula and bottle under the same brand.
- Entry price of $26.99 sits above Enfamil at $14.49, so the lowest ticket here does not belong to Aussie Bubs.
- On entry price the brand ranks at position 29 of 50, competitive rather than a lowest price result.
Ready to try Aussie Bubs?
Who it suits
- Parents in US who want a short list of milk bases rather than a large catalogue.
- Families who would rather ask a feeding question by phone than wait on an email reply.
- Shoppers who land mid field on price and are content to pay $26.99 rather than the lowest listed figure.
Who should look elsewhere
- Enfamil buyers on the tightest budget, since its entry price of $14.49 sits under the $26.99 Aussie Bubs entry price.
- Bobbie shoppers who want a bottle alongside the milk, since formula and bottle covers both where formula covers formula only.
- Else Nutrition shoppers, since its entry price of CAD 31.99 comes in a different currency and is not a like for like comparison.
Plans and prices
Aussie Bubs infant formula is sold by the tin, and the entry figure is $26.99. That tin works out at $4.76 by weight, a fairer line for a like for like comparison than a sticker price on its own, because tin sizes differ between brands. Set against the brands beside it, the Aussie Bubs entry price of $26.99 sits above Enfamil at $14.49 and below Else Nutrition at CAD 31.99, which is quoted in a different currency. For a family weighing a second brand, carry the weight normalised figure across rather than the ticket price.
The company behind it
The company behind the tins is Aussie Bubs, Inc., based in the United States, so the quoted price is a US price rather than a converted figure. Support runs on email, phone and help centre, which places a help centre, a phone line and email together instead of pushing every question through a form. For a category where preparation, stage and storage come up often, a named company operating on the terms of a single market is the part of the setup that carries across the range, not just the entry tin.
How Aussie Bubs compares
Where Aussie Bubs is available
- Available
- United States
Countries from the brand (Source, checked September 30, 2026)
Frequently asked questions
What does a tin of Aussie Bubs formula cost?+
Aussie Bubs infant formula starts at $26.99, and that entry tin works out at $4.76 by weight. The weight normalised figure is the value worth carrying across brands, because tin sizes differ and a sticker price alone hides that. Both figures are quoted in US dollars, matching the US base of Aussie Bubs, Inc..
Is Aussie Bubs cheaper than the other formula brands here?+
Not at entry. Enfamil starts at $14.49, below the Aussie Bubs entry price of $26.99, while Else Nutrition is listed at CAD 31.99 in a different currency. Aussie Bubs therefore sits between the two, and the weight normalised $4.76 gives a fairer cross brand read than a sticker.
Which milk bases and stages does Aussie Bubs cover?+
The range covers cow, goat and a2 bases across infant and toddler stages. A family can move between milk bases, and between an infant tin and a toddler tin, without changing maker. Because the listing gives bases and stages rather than a single recipe, the pack itself is worth reading for the exact formulation behind each tin.
Does Aussie Bubs sell anything other than formula?+
Not equipment. Product types cover formula only, so bottles, pumps and sterilising gear sit outside the range. A shopper who wants milk and a bottle in the same basket will find more of the list covered at Bobbie, where product types run to formula and bottle under a single brand.
How do I get help from Aussie Bubs?+
Support channels cover email, phone and help centre, so a question can go by phone, by email or through the help centre. A feeding question about preparation or stage can go straight to the phone line rather than waiting on an email reply. The company answering is Aussie Bubs, Inc., the entity named on its terms.
Which country does Aussie Bubs sell in?+
The company is based in the United States and the range is sold into US, so pricing and the support desk sit in a single market. Readers elsewhere are looking at a range built for that country's terms, and the quoted figures come in its currency rather than their own. Shipping and any duty can shift the final cost.
How does the Aussie Bubs price rank against other formula brands?+
On entry price, Aussie Bubs ranks at position 29 of 50 brands. That is a mid table result rather than a lowest price win, which suits a brand priced above Enfamil and below the supplement alternative. Weigh the weight normalised $4.76 alongside the rank rather than the rank alone.
How should I compare the Aussie Bubs price with another brand?+
Start with the weight normalised $4.76, because tins differ in size and a sticker price does not show the rate per unit of weight. Then check the market: $26.99 is a US figure and CAD 31.99 comes in another currency, so those two do not convert cleanly against each other without a rate.
Sources
- aussiebubs.com checked September 30, 2026
Backs: Formula base, Formula stage, Products
“Whole cow's milk goodness; Whole goat milk has naturally occurring A2 protein; A2 Goat Milk Formula”
- aussiebubs.com/pages/support checked September 30, 2026
Backs: Support channels
“You can email us at hello@aussiebubs.com; call 1-888-685-1508; Frequently Asked Questions”
- aussiebubs.com/policies/terms-of-service checked September 30, 2026
Backs: Headquarters, Legal entity, Markets
“Aussie Bubs, Inc. is a Delaware corporation based in San Francisco, California”
- aussiebubs.com/products/bubs-essential-infant-formula-20-oz checked September 30, 2026
Backs: Price from, Price per 100 g
“Current Price: $26.99”
Compiled from 4 source pages, checked September 30, 2026. We did not open an account.
Not confirmed yet: Pump type, Mobile app.
Related by the facts
Aussie Bubs
US parents who want several milk bases at a mid range price.